Mumbai-based luxury men’s brand, Halden, has successfully raised ₹5 crore in a seed funding round led by Prajay Advisors. This fresh infusion of capital will enable the brand to broaden its market presence and diversify its product offerings, as stated in a recent press release by Halden.
Founded in 2019 by Anuj Beriwal and Mukund Singhal, Halden has quickly made a name for itself in the luxury market by offering premium products at affordable prices. The startup’s product range includes belts, sunglasses, accessories, travel goods, and business essentials, catering to the discerning needs of its customers.
Since its inception, Halden has served over 1 lakh customers, primarily from Tier I and Tier II cities. With this new funding, the brand plans to not only strengthen its offline footprint but also enhance its online presence to increase sales and penetrate new retail markets.