Skincare startup Amantyacare has raised an undisclosed amount in pre-seed funding from Indian cricketer Rishabh Pant. The investment will help the brand accelerate product innovation, expand its market presence, and reinforce its commitment to sustainable and accessible skincare.
Founded in October 2024 by Meenal Khanna Kwatra, Amantyacare offers solution-driven skincare products that address pigmentation, acne, and sensitivity, with a focus on affordability. The brand ensures accessibility by pricing its products under ₹2,000, targeting both Tier 1 and Tier 2 cities.
Amantyacare combines Ayurveda with modern science to develop skincare formulations tailored for Indian skin. Its product line includes:
Face care essentials: Aloe Vera & Turmeric Face Gel, Aloe Vera & Neem Face Gel, Aloe Vera Saffron & Kumkumadi Face Gel, Revitalizing Toner, Hydrating Toner.
Melt & Pour Body Oil Candles: A unique blend of aromatherapy and skincare, available in variants like Romantica (Rose & Patchouli), Cocoliss (Chocolate & Vanilla), Citronella (Lemon & Orange), Botanique (Tea Tree & Lemongrass), and Majestique (Sandalwood & Turmeric).
The brand is PETA-certified cruelty-free and emphasizes eco-friendly packaging, using reusable glass containers and recycled materials to minimize environmental impact.
“I am excited to partner with Amantyacare, a brand that truly understands the needs of Indian consumers. Their commitment to combining traditional ingredients with modern formulations, while maintaining affordability and sustainability, aligns with my vision of supporting innovative Indian brands with global potential,” said Rishabh Pant.
With this funding, Amantyacare plans to expand its product line into acne-care, pre-aging solutions, and skincare-infused makeup. The brand also aims to enter international markets, leveraging India’s booming skincare industry, which is projected to reach $10.48 billion by 2025, growing at a CAGR of 3.64% (2025-2030).
“This partnership validates our mission to make conscious beauty accessible to all. With this investment, we will strengthen our market presence and continue innovating in the space of sustainable skincare,” said Meenal Khanna Kwatra, Founder of Amantyacare.